{"title":"New Howler Hats","description":"\u003cp\u003eThe newest Howler Brothers hats, in stock now.\u003c\/p\u003e","products":[{"product_id":"big-hb-unstructured-snapback-hat-cowhide","title":"Big HB Unstructured Snapback Hat - Cowhide","description":"\u003cp\u003eHowler Brothers built their name on western-inspired shirts, and the Big HB hat is basically that shirt line's logo, blown up and put on your head. Unstructured means no buckram, no stiff shape holding it up -- just a soft crown that hangs loose out of the box and molds to your head after a few wears. A howler monkey tag rides the back left, which is the whole joke behind the company name.\u003c\/p\u003e\n\u003cp\u003eCheck out the full \u003ca href=\"\/collections\/headwear\" title=\"Men's hats, Omaha NE\"\u003eheadwear collection\u003c\/a\u003e or browse \u003ca href=\"\/collections\/apparel\" title=\"Men's apparel and clothing\"\u003eapparel\u003c\/a\u003e for more gift ideas.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy You'll Want It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSoft crown, no internal structure\u003c\/li\u003e\n\u003cli\u003eNavy under-brim cuts glare\u003c\/li\u003e\n\u003cli\u003eHowler Monkey icon tag at back left\u003c\/li\u003e\n\u003cli\u003ePliable bill shapes to your preference\u003c\/li\u003e\n\u003cli\u003eFully adjustable snapback closure\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Howler Bros","offers":[{"title":"Default Title","offer_id":45352704835699,"sku":"160526F-BIG","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1342\/7501\/files\/Unstructured-Snapback_Big-HB-Cowhide_TheSimpleMan_47bd33e7-7ebb-4955-9187-3b27ae420aca.webp?v=1786574922"},{"product_id":"h-bolt-motif-unstructured-snapback-hat-tan-corduroy","title":"H Bolt Motif Unstructured Snapback Hat - Tan Corduroy","description":"\u003cp\u003eSame soft, no-structure build as the rest of Howler's snapback lineup, this one wearing the H Bolt graphic -- a lightning bolt worked into the H Bar B logo, the mark Howler uses across its western-inspired shirt line. Set on a tan corduroy front panel, it's mostly there to look sharp. No buckram, no stiff shape, just a crown that breaks in instead of breaking down, and shapes itself to your head the more you wear it.\u003c\/p\u003e\n\u003cp\u003eCheck out the full \u003ca href=\"\/collections\/headwear\" title=\"Men's hats, Omaha NE\"\u003eheadwear collection\u003c\/a\u003e or browse \u003ca href=\"\/collections\/apparel\" title=\"Men's apparel and clothing\"\u003eapparel\u003c\/a\u003e for more gift ideas.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy You'll Want It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSoft crown, no internal structure\u003c\/li\u003e\n\u003cli\u003eDark under-brim cuts glare\u003c\/li\u003e\n\u003cli\u003ePliable bill shapes to your preference\u003c\/li\u003e\n\u003cli\u003eFully adjustable snapback closure\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Howler Bros","offers":[{"title":"Default Title","offer_id":45352704868467,"sku":"160526F-TAN","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1342\/7501\/files\/Unstructured-Snapback_H-Bolt-Motif-Tan-Corduroy_TheSimpleMan.webp?v=1786575610"},{"product_id":"silver-king-unstructured-snapback-hat-toasted-orange","title":"Silver King Unstructured Snapback Hat - Toasted Orange","description":"\u003cp\u003eSilver King is an old nickname for the tarpon, a fish anglers chase for the fight more than the food, and Howler leaned into it for this hat's graphic. You don't need to know a thing about tarpon fishing to wear it. Same soft, unstructured build as the rest of Howler's lineup -- no buckram, no stiff shape, just a crown that shapes itself to your head over time.\u003c\/p\u003e\n\u003cp\u003eCheck out the full \u003ca href=\"\/collections\/headwear\" title=\"Men's hats, Omaha NE\"\u003eheadwear collection\u003c\/a\u003e or browse \u003ca href=\"\/collections\/apparel\" title=\"Men's apparel and clothing\"\u003eapparel\u003c\/a\u003e for more gift ideas.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy You'll Want It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSoft crown, no internal structure\u003c\/li\u003e\n\u003cli\u003eDark under-brim cuts glare\u003c\/li\u003e\n\u003cli\u003ePliable bill shapes to your preference\u003c\/li\u003e\n\u003cli\u003eFully adjustable snapback closure\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Howler Bros","offers":[{"title":"Default Title","offer_id":45352704934003,"sku":"160526F-SIL","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1342\/7501\/files\/Unstructured-Snapback_Silver-King-Toasted-Orange_TheSimpleMan.webp?v=1786654098"},{"product_id":"howler-electric-standard-hat-burgundy","title":"Howler Electric Standard Hat - Burgundy","description":"\u003cp\u003eHowler's Standard Hat trades the loose, floppy unstructured crown of the rest of their lineup for a proper mesh-back trucker build -- the kind with a shape that holds, a curved brim, and a snap closure you actually feel click into place. Howler Electric is the graphic on the front, a bolt of color that's the whole point of the hat, and the mesh back means it breathes a lot better on a warm day than a heavier cap would.\u003c\/p\u003e\n\u003cp\u003eCheck out the full \u003ca href=\"\/collections\/headwear\" title=\"Men's hats, Omaha NE\"\u003eheadwear collection\u003c\/a\u003e or browse \u003ca href=\"\/collections\/apparel\" title=\"Men's apparel and clothing\"\u003eapparel\u003c\/a\u003e for more gift ideas.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy You'll Want It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMesh-back trucker construction\u003c\/li\u003e\n\u003cli\u003eFully adjustable snapback closure\u003c\/li\u003e\n\u003cli\u003eNavy under-brim reduces glare\u003c\/li\u003e\n\u003cli\u003eArched brim, medium crown height\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Howler Bros","offers":[{"title":"Default Title","offer_id":45352705294451,"sku":"160026F-BUR","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1342\/7501\/files\/Standard-Hat_Howler-Electric-Burgundy_TheSimpleMan.webp?v=1786654375"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1342\/7501\/collections\/Unstructured-Snapback_H-Bolt-Motif-Tan-Corduroy_TheSimpleMan.webp?v=1790009177","url":"https:\/\/www.thesimplemanstore.com\/collections\/new-howler-hats.oembed","provider":"The Simple Man","version":"1.0","type":"link"}